HOW SEO BOOSTS DIGITAL MARKETING, 15 TRAFFIC PULLING TRICKS 15 Simple and Effective SEO Tips DIGITAL MARKETING Search Engine Optimization (or SEO) is a digital marketing technique designed to rank your website higher on Search Engine Optimization Pages (SERPs). While SEO technically applies to all search engines, it's often referred to colloquially as "Get to the top of Google" because of the company's market dominance. Here's what it does: By using the right, relevant keywords, SEO can increase your website traffic. 1. Create Relevant Content Our SEO Tips The first and most important aspect of SEO is optimizing your content with appropriate keywords and phrases. They should have a balance between what your business offers and what your target audience is looking for. Google's algorithms use that content to determine what your content is about and how best to rank it. Finding the best content (high search and low competition) requires good
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